So EMC bought the company Iomega recently ... as a result, EMC products are now being reviewed by Popular Mechanics.*
That's cool (and funny) point number one, at least for those who might view EMC's offerings through another lens. ... The lens that says only the world's largest data centers buy (or could afford) EMC's highly reliable products on which valued information is stored and managed.
Cool and funny #2 is that EMC products now show up in video reviews like this: http://video.popularmechanics.com/services/link/bcpid1688437613/bctid1699225584
I feel like I've just been punk'd. (Reference to juvenile but funny Ashton Kutcher show by the same name.)
I liked it.
Cool #3 is that you can buy EMC products in stores like Best Buy. -- I hear EMC Iomega product also has an upcoming apperance in a consumerific sitcom that may or may not take place around a geek that works at a company that looks a little like Best Buy.
Another cool? EMCers are about are about to get all this great, consumer-information-sanity stuff that we're selling (including Mozy, and LifeLine) at an employee discount. We call that Perks squared.
*None of this coverage is new to our pals at Iomega of course. Which is the ultimate cool -- adding a company with a consumer brand and consumer know-how to EMC's powerhouse on the B2B side of the market is worth getting happy about.
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Funny? Cool? Or just another example of the New EMC to you?
Thanks, Polly
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